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Career Training with 'Seminars on CD'

AIT Training UMS

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Norman Clark
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Principal of Associates In Training

 
Our Consultancy also features Associates In Training (AIT), through which we use our Our Unique Modular System which allows for our Customers to develop Training Courses according to their own particular needs - whether by country or other variables. If you prefer, we can create a Seminar or Training Course  specifically for your organisation. 
 
Everything is designed for the best possible use by the delegates, and each module fits to ensure that at the end of every session delegates leave with working tools of IMMEDIATE value!  Learn today - USE tomorrow!
 
NB - we are now able to offer selected Fully-narrated Seminars on CD-rom (Powerpoint)-
see separate pages for these items.
 
 

Module listing
 
1     Marketing for SME's*
2     The Situation Analysis
3     Basic Research
4     The Value of Direct Response
5     Creating the Marketing Plan
6     Analysis of Media
7     The Promotional Mix
8     Public Relations
9     New Media & Marketing
10   Understanding Direct Marketing
11   e-commerce - Promise or Performance?
12   Budgeting for Advertising
13   The Purchase Environment
14   Why use Sales Promotion?
15   Post Purchase Dissonance
16   Account Handling 1
17   Account Handling 2
18   Recruitment Advertising
19   Advertising in a Recession*
20   Advertising in Society*
21   Advertising Strategy
22   Brand Management
23   BTL Overview
24   -
25   Sales Promotion Campaign Planning
26   Catalogue & Home Shopping
27   What the Client WANTS!
28   Advertising Codes & Practises*
29   Basic Consumer Behaviour
30   Corporate Personality
31   Creating an Advertising Agency
32   The Creative Brief
33   -
34   Intro to Database Marketing
35   Demographics & Psychographics
36   Distribution
37   Direct Marketing Campaign Planning
38   Direct Marketing Creativity
39   What makes DM Unique?
40   Event & Cause-related Sponsorships
41   Exhibitions, Display & POS
42   Fine Art in Advertising*
44   Integrating DM & SP Campaigns
  

As much Marketing and IMC Information..
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..you could ever want!

45   Developing Data
46   Research + Situation Analysis
47   Opportunity Analysis + Consumer Behaviour
48   Demographics + IM Essentials + Economic
49   Cultural + Political
50   Legal + Product Development
51   Distribution Alternatives + Service Industries
52   Planning + Promotions
 
53   Evaluation & Selection 
54   Basic Marketing 1
55   Basic Marketing 2
56   -
57   Marketing Service Industries*
58   Strategic Planning in IMC
59   -
60   Legal Considerations in Sales Promotion*
61   Making Creativity Work
62   Media for Creatives
63   Merchandise Licensing
64   MGM Programmes
65   The Nature of Research
66   -
67   -
68   Customer Loyalty Programes
69   The Right Research Questions
70   -
71   -
72   -
73   Opportunity Analysis
74   Outdoor Media
75   Packaging & Labelling (short)*
76   -
77   Media Planning
78   -
79   Presentation Skills
80   Propaganda 1  (short)*
81   Propaganda 2  (short)*
82   Marketing Impact on Consumers
83   The Consumer as a Social Entity
84   Motivation & Involvement
85   Self & Gender Roles
86   Attitudes & Effects
87   Perceptions & Beliefs
88   Myths & Rituals
89   Evaluation & Selection
90   Learning & Memory
91   The Brand
92   The Purchase Environment
 
93   Relational Marketing
94   Relational marketing at retail
95   -
96   Retail & B2B Advertising
97   The Secrets of the Brands (short)*
98   -
99   The Use of Humour in Advertising
100  Working with Trade Partners
101  The Household Life Cycle
102  The Advertising Business (short)
102L  The Advertising Business (long) 
103  Sales Promotion Tools 
 
* See CD-roms for Long Versions
 
 

Remember YOU can create your own In-house Training or Seminar Workshop programmes from the List - or we can suggest some structures to fit your needs - just ask for our suggestions.
 
NB:  Modules vary in lecture length from 1-2 hours,
and in some instances more.  Ask for details.

info@associatesintraining.com